Designing and creating handmade goods is my work and passion. As a child, I loved putting a pencil to paper and building things with my hands. This love of creating stuck with me through school and beyond, where I studied and taught graphic and web design, desk top publishing, as well as design & technology.

I started out in my Dad's framing workshop in Sandton, Johannesburg in the 1970s and 80's, travelled to London in the 90's, designed books, magazines, websites, adverts and flyers. Eventually, not able to stay away from the physical act of building things, I opened The Framery in Hout Bay, where every day we get to build beautiful frames for incredible spaces. Heaven.


"Luxury is anything that feels special. I mean, it can be a moment, it can be a walk on the beach, it could be a kiss from your child, or it could be a beautiful picture frame, a special fragrance. I think luxury doesn't necessarily have to mean expensive. "


Aerin Lauder